Iced Insight: Exploring the UK's Ice Cream & Frozen Beverage Market

Welcome to Iced Insight, Carpigiani UK's exclusive research hub. As a world leader in gelato and ice cream equipment, we’re excited to share our latest research and insights into consumer trends across the UK’s out-of-home ice cream and frozen beverage market.

This page provides the essential facts and data about ice cream consumption in the UK, backed by our extensive research. You can also explore and download our dedicated factsheets, packed with valuable insights for businesses in the foodservice and hospitality industry.

Understanding the UK's Out-of-Home Ice Cream Consumption

Carpigiani UK is proud to present our Iced Insight report, revealing the latest trends and consumer behaviours regarding ice cream, sorbet, and gelato consumption in the UK. The research, conducted by PureSpectrum among 2,000 UK consumers, sheds light on everything from popular flavours to seasonal eating habits and key factors influencing purchasing decisions.

Key findings include:

98% of UK consumers have enjoyed ice cream outside the home in the past year.

87% of consumers eat ice cream year-round, with 5% even enjoying it for breakfast!

Casual dining restaurants are the most popular venues for enjoying ice cream, with 72% of consumers visiting these establishments.

Ice Cream Anytime, Anywhere: Consumer Preferences Throughout the Day

Our report highlights the preferences of ice cream lovers throughout the day, with some surprising insights:

Morning indulgence: 5% of consumers enjoy ice cream in the morning.
Afternoon favourites: 95% prefer their ice cream in the afternoon.
Weekly treat: For those aged 25-44, ice cream is a regular indulgence, enjoyed at least once a week.